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Local Service Ads

Become Google Guaranteed

Pay Per Lead.
Not Per Click.

Dominate the absolute top of Google search results. We handle the rigorous background checks, campaign setup, and lead disputes so you only pay for qualified customers ready to hire you.

See How It Works

100%

Top Page Visibility

$2M+

Bad Leads Refunded

Why Google Local Service Ads?

We handle the red tape.
You answer the phone.

Setting up LSAs requires rigorous background checks, license verification, and insurance proofs. We manage the entire exhausting process for you.

Absolute Top Placement

LSA units appear at the very top of Google Search—above traditional Google Ads (PPC) and above the organic map pack. You literally cannot get higher visibility.

Pay Per Qualified Lead

Stop paying for accidental clicks, competitors clicking your ads, or unqualified traffic. With LSAs, you only pay when a customer calls or messages you directly.

The Google Guarantee

Earn the coveted “Google Guaranteed” badge. Google backs your services up to $2,000, instantly building massive trust with potential customers before they click.

Seamless Onboarding

We guide you through Pinkerton background checks, insurance verification, and license uploads to get you “Google Guaranteed” fast without the headaches.

Optimization & Bidding

We fully optimize your service areas, job types, and bio. Then, we actively manage your bidding strategy to ensure you consistently outrank local competitors.

Lead Disputing & Recovery

Got a call from a telemarketer or a client outside your area? We actively monitor all incoming calls and successfully dispute bad leads to get your money refunded.

Who is eligible for Local Service Ads?

Google is constantly expanding categories. Here are the top industries we crush it in right now.

  • Plumbers
  • HVAC
  • Electricians
  • Roofers
  • Lawyers
  • Dentists
  • Locksmiths
  • Cleaning Services

Don’t see your industry? New categories open up frequently.

Frequently Asked Questions

Everything you need to know about Google Local Service Ads.

1 week to 4 weeks depending how fast you collaborate and submit the documents needed.

No! This is the beauty of LSAs. If you receive a call from a telemarketer, someone looking for a service you don’t offer, or a customer outside your targeted zip codes, we can dispute the lead with Google. If the dispute is successful, Google refunds the cost of that lead directly to your account. Slabflow handles this entire dispute process for you.

Cost per lead (CPL) varies significantly based on your industry and location. For example, a plumbing lead in a mid-sized city might cost $25-$40, while an HVAC install lead in a major metro could be $60-$120+. However, because these are highly qualified inbound phone calls, the Return on Investment (ROI) is generally much higher than standard Pay-Per-Click.

Yes, ideally. LSAs only show up for specific “buyer intent” keywords (like “plumber near me”). Standard Google Ads allow you to bid on a wider variety of keywords and control your messaging better. SEO is essential for long-term, “free” traffic. The most dominant local businesses use a combination of all three to own the entire search results page.

Ready to scale your business?

Let’s build a customized marketing strategy that drives real, predictable revenue.